HomeMy WebLinkAbout~Master - Waiver of Enforcement of Municipal Code Section 17.17 Alcohol Consumption in Parks only for Tom Evans Plaza RESOLUTION NO. 23-404
RESOLUTION APPROVING WAIVER OF ENFORCEMENT OF SECTION 17.17 OF
MUNICIPAL CODE RELATED TO ALCOHOL CONSUMPTION IN PARKS WITH
RESPECT ONLY TO TOM EVANS PLAZA
FOR THE CITY OF AMES,IOWA
WHEREAS, on Tuesday, July 25th,the City will host the Register's Annual Great Bicycle
Ride Across Iowa (RAGBRAI) as an overnight stop. Approximately 15,000 to 20,000 bicycle
riders and support individuals will be in Ames for the event. In conjunction with the ride,the Ames
Main Street(AMS) is coordinating the downtown entertainment component of the event; and,
WHEREAS, the proposed downtown entertainment will consist of musicians performing
on two stages, beer service, and food vendors. In addition, a portion of the downtown area will
serve as a venue for the bicycle repair shops that follow RAGBRAI across the state and set up
temporary tents to facilitate repairs; and,
WHEREAS, the entertainment will begin at approximately 2:00 p.m. and continue until
11:00 p.m. Food truck sales will begin at 2:00 p.m. and the four beer tents will begin sales at 2:30
p.m. Patrons must present their ID to obtain a wristband, then purchase beer tickets prior to
obtaining alcohol. The wristband and beer tickets can be obtained within the event area or in
advance at either the official RAGBRAI Welcome Area east of Jack Trice Stadium or the Main
Campground in Brookside Park. Beer ticket sales will conclude at 10:00 p.m. and the beer tents
will conclude service at 10:30 p.m.; and,
WHEREAS, four bands will perform on the main stage and four will perform on the
secondary stage. The headliner,Hairball,will begin performing on the main stage at 8:30 p.m. and
will conclude at 10:30 p.m. The secondary stage music will conclude at 11:00 p.m.; and,
WHEREAS,it is anticipated that 15,000 people will attend the event in total;the attendance
at any one time is expected to be several thousand fewer. Shuttles will be provided between
downtown and the various camping areas located around the community. Bike parking will be
established along 5th Street north of the entertainment area; and,
WHEREAS, this event is unique in that AMS is requesting to allow alcohol consumption
anywhere on the streets and sidewalks within the event area. This event area would be open to the
public, including to anyone under the age of 21. According to Municipal Code Section 17.16 —
Minors Prohibited on Certain Premises,there are limited circumstances in which persons under 21
years of age can be on the premises of an alcohol-dispensing establishment; and,
WHEREAS, according to the Municipal Code, if the establishment conducts most of its
sales in things such as food rather than alcohol, minors may be allowed on the premises (e.g., a
family restaurant that also sells beer is typically selling more food than alcohol, and minors are
permitted). If the establishment sells primarily alcohol,however, minors shall not be permitted on
the premises(e.g.,if the establishment is a bar or cocktail lounge,minors may not be present); and,
WHEREAS, for a special event such as this, there is no verifiable history of transactions
to determine whether the sales of the license-holder are primarily alcohol or not. Additionally, the
food vendors taking part in the event are not the alcohol license-holder, and therefore their sales
would not count towards non-alcoholic sales.Additionally,with a temporary event there are fewer
lasting consequences that can be imposed for poor compliance with alcohol laws compared to a
brick-and-mortar alcohol establishment; and,
WHEREAS, AMS has historically complied with Section 17.16 by establishing a separate
fenced area for persons 21 years of age and older, where they may obtain and consume alcohol,
but where those under 21 are not allowed. These areas are arranged so that both groups can
participate in the entertainment. The standard provided to the organizers is to have fencing in place
that is either high enough or wide enough that alcohol cannot be passed from one area to another;
and,
WHEREAS, Section 17.16 of Municipal Code is an important tool to ensure safe and
responsible consumption of alcohol in establishments and at events across the City. Allowing
minors in the licensed premises increases the chances that a person under 21 will be able to access
alcohol,either by purchasing it directly or obtaining it from a person who is of legal age to consume
it.However,City staff recognizes that the RAGBRAI entertainment events are a unique occurrence
in the community. Staff has met with Ames Main Street and Discover Ames on a number of
occasions to discuss the planning for this aspect of RAGBRAI and to identify how to make it as
safe and successful as possible; and,
WHEREAS,whether those under 21 are allowed on the premises or not,AMS has the same
duty to ensure that persons under 21 do not obtain and consume alcohol. It intends to do this
through several means:
1. Hiring 20 professional security guards from a private company — These guards will be a
visible presence at the entry/exit points of the event area. They will assist in ensuring no
alcoholic beverages leave the event area. This includes ensuring that any person who
wishes to enter or leave one of the existing bars on Main Street does not bring alcohol with
them. Additionally, these guards will patrol through the event area to monitor for issues;
2. Having at least 70 volunteers trained in crowd management to assist with entry and exit to
the entertainment area, the checking of IDs, and the beverage service. Participants will
have IDs checked upon purchasing drink tickets, and will be required to have a wristband
if they consume alcohol. The beverage servers, as always, have the ability to request IDs
from those who they suspect of being underage and refuse service if they are not certain
that the person buying the alcohol should possess it. City staff will be facilitating a crowd
management training for the volunteers the week before the event;
3. Coordinating with other licensed establishments that connect to Main Street to ensure they
can comply with their obligations to prevent alcohol from traveling with patrons into the
event area. In addition, AMS has indicated it will provide information and signage to all
other businesses (non-bars) in the area that will be open to ensure they can communicate
that alcohol is not permitted in their businesses; and,
WHEREAS, additionally, AMS will implement the following general safety measures:
1. Ending alcohol service at 10:30 p.m. Although the entertainment will continue until
11:00 p.m.,the alcohol service will end early to ensure participants do not drink alcohol
through to the end of the event;
2. Establishing a command post in the Chamber of Commerce office to manage the event
and handle any major safety concerns;
3. Securing the services of a medical team to attend the event to address medical needs of
event participants if they arise;
4. Providing attendants at the railroad crossings at Clark Avenue and Kellogg Avenue to
ensure that those crossing the tracks are doing so in a safe manner as they go to and
from the event. This is due to several factors: The rail corridor adjacent to downtown
is very active, many of the event participants may not be familiar with Ames' rail
crossings, and some event participants may be intoxicated as they leave the event area.
Therefore,providing volunteers to ensure pedestrians wait safely for approaching trains
seems prudent. These volunteers can also help provide directions or other assistance to
participants;
5. Preparing an emergency action plan to address communications, roles of staff and
volunteers, and additional actions that would be taken in the event of an emergency
that would threaten the safety of event participants; and,
WHEREAS, AMS's proposed premises will also include Tom Evans Plaza. Consumption
of alcohol in City parks is only allowed in certain designated parks, according to Section 17.17 of
Municipal Code. Tom Evans Plaza is not one of those designated areas. Therefore, AMS also
would require a waiver of this section of Municipal Code to allow this area to be used as a
component of the alcohol service area; and,
WHEREAS,the Police Department will be assigning several officers to patrol and monitor
the beer garden area and has developed robust safety precautions that will be put into effect on the
day of the event to reduce the potential for dangerous incidents; and,
WHEREAS,providing an entertainment area for RAGBRAI participants is an expectation
of any community serving as a RAGBRAI overnight stop, and centralizing that entertainment area
provides advantages in managing the entertainment and the crowds that will participate; and,
WHEREAS, the proposed event provides an opportunity to showcase the Ames Main
Street area of Ames for RAGBRAI participants; and,
WHEREAS,AMS has taken extraordinary steps to evaluate risks,implement practices that
will reduce or eliminate risks, and provide a significant staff, volunteer, and professional security
staff presence to manage this event. It is clear that these measures exceed the typical safety
measures that would be expected for an event.
NOW, THEREFORE, BE IT RESOLVED by the City Council of the City of Ames, Iowa,
that waiver of enforcement of Section 17.17 of the Municipal Code related to alcohol consumption
in parks with respect only to Tom Evans Plaza for the event is hereby approved.
ADOPTED THIS 1 lth day of July, 2023.
e4 W- 410e 4��
Renee Nall, City Clerk John A. Haila, Mayor
Introduced by: Gartin
Seconded by: Beatty-Hansen
Voting aye: Beatty-Hansen, Corrieri, Gartin, Junck, Rollins
Voting nay: None Absent: Betcher
Resolution declared adopted and signed by the Mayor this 1 lrh day of July, 2023.